Thanks for the comment. You are right of course, there is a lot of bad content/copy out there which I can imagine would make it a nightmare to design around. The biggest problem I think both good designers and copywriters have is keeping the project focused on messaging and keeping the messaging focused on the customer / business goals.

We-we copy is to copywriting what confusing, non-usability-friendly design is to professional Website design.

- Jeff
Jeff´s last blog ..To sell happiness– UNHAPPINESS has to be the default option

I can understand this coming from the perspective of a designer and would apply a lot of it in reverse.

Many many of my clients have been totally unprepared on the content end or they supply copy that is sub-par. I’ve always preferred to work the site design around the copy, but that’s not very easy to do when the copy is crap or non-existent.

I don’t consider myself a copywriter. I do most of my own writing for myself, but I’m aware that I will eventually need to hire a professional to get it done right.

That said, I’m slowly learning more about it so that I can help clients better in that regard. I’m making my way through The Copywriter’s Handbook and also Persuasive Online Copywriting. Bryan and Jeffrey have something for everyone, right?
Naomi Niles´s last blog ..Improve Your Conversion Rate by Being Human

Seriously (and MAN, is that dude serious), Tufte is probably overkill, or at least, the advanced class. Yet his arguments for the rational, sane, non-decorative use of design are bulletproof. Probably b/c, you know, he uses design. And a lot of unapologetically brusque—yet clear!—language.

Good post. Too many good writers out there get hoodwinked. Too many good people in general.
Colleen Wainwright´s last blog ..Book review: The Book of Awesome

- Jeff