The Sneetches, by Dr. Seuss

Now, the Star-Bell Sneetches had bel­lies with stars.
The Plain-Belly Sneetches had none upon thars.
Those stars weren’t so big. They were really so small.
You might think such a thing wouldn’t mat­ter at all.

But, because they had stars, all the Star-Belly Sneetches
Would brag, “We’re the best kind of Sneetch on the beaches.”
With their snoots in the air, they would sniff and they’d snort
“We’ll have noth­ing to do with the Plain-Belly sort!”
And, when­ever they met some, when they were out walk­ing,
They’d hike right on past them with­out even talking…”

The $80 Embroi­dery, by Lacoste (poem by me)

Now, some polos have emblems and some have none.
And those emblems resem­blems all crit­ters under the sun
Moose and Crocs and Sheeps and Ponies,
All set-up to cost you more monies
Why should those emblems mat­ter at all?
Those crit­ters are cute but still rather small…
But they’re sure to win the approval of cronies
So search out those emblems and join all the phonies









P.S. I’m not really call­ing Polo and Lacoste wear­ing folks phonies. I’ve got my favorite brands like every­one else. But, hey, it fit in with the rhyme scheme and gen­eral theme. Also, if you’re inter­ested in the sub­ject of mimetic desire (and you should be) you can read more about it here and here.


  1. Holly Buchanan on 04.21.2012


    You have so missed your call­ing. Loved the poem.

    awe­some article

    Holly Buchanan´s last blog post ..How Banks Can Win By Mar­ket­ing To Women

  2. Hypnotic Dreams on 04.24.2012

    But you could call them idiots. Any­one who buys clothes that dis­play a cor­po­rate emblem is pay­ing to be treated like a walk­ing billboard.

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